The persona is a complicated system of relations between individual consciousness and society, fittingly enough a kind of mask, designed on the one hand to make a definite impression upon others, and, on the other, to conceal the true nature of the individual.
“The Relations between the Ego and the Unconscious” (1928). In CW 7: Two Essays on Analytical Psychology. P.305
Whoever looks into the mirror of the water will see first of all his own face. Whoever goes to himself risks a confrontation with himself. The mirror does not flatter, it faithfully shows whatever looks into it; namely, the face we never show to the world because we cover it with the persona, the mask of the actor. But the mirror lies behind the mask and shows the true face.
“Archetypes of the Collective Unconscious” (1935). In CW 9, Part I: The Archetypes and the…
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